Charlie Marchant

Charlie Marchant is the Chief Executive Officer at Exposure Ninja, an award winning agency specialising in SEO and AI Search optimisation. Charlie helps organisations understand how discovery is shifting as tools like ChatGPT and Google’s AI answers change what customers see first, and what they trust. Her work sits at the intersection of search strategy, marketing performance and practical AI adoption, with a focus on turning change into measurable growth.

Charlie joined Exposure Ninja in 2014 and has grown with the business across multiple leadership roles. Before becoming CEO, she served as Chief Operating Officer, leading operations, strategy and service development across SEO, content marketing, PPC, email and web. During this period, Charlie helped drive 244 percent profit growth, building teams and systems that improved delivery while keeping results at the centre of every campaign.

Under Charlie’s leadership, Exposure Ninja has strengthened its position as a modern search authority and a purpose led business. The agency achieved B Corp certification, reflecting a commitment to responsible growth, and expanded its social impact work through mentoring and volunteering. In 2025, the agency won 12 industry awards for performance focused campaigns, including recognition that highlighted how its work ‘redefines SEO as a growth engine’.

Charlie is also an established international keynote speaker on AI Search and the future of SEO, appearing at major events including MozCon London and BrightonSEO. Her sessions are practical and business minded, showing leaders what is changing, why it matters, and what to do next. One example she often shares is how improving site structure and adding clear schema can make it easier for AI systems to extract and reference a brand accurately. Charlie is available for keynotes, workshops and leadership sessions that help teams plan, act and stay visible as AI reshapes search.