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Dr James Hewitt is a human performance scientist, bestselling author and internationally recognised keynote speaker who helps organisations harness artificial intelligence while ensuring people perform at their best. Combining cutting edge research with real world experience, James equips leaders and teams to remain calm, think clearly and make better decisions under pressure as AI reshapes the modern workplace. Trusted by Fortune 500 companies, global consultancies and Formula 1 teams, he is renowned for showing organisations how to combine human capability with technological innovation to achieve sustainable high performance without burnout.
James’s fascination with performance began during his time as a full time racing cyclist, where he became determined to understand what enables people to excel in high stakes environments. This curiosity led him to complete a PhD in Human Performance Science at Loughborough University, before becoming Chief Innovation Officer for the coaching company behind 19 Formula 1 World Championships. Working alongside elite performers, he developed evidence based methods for improving decision making, resilience and execution under pressure, insights he continues to refine through ongoing work with Formula 1 teams. Today, he advises leading organisations across consulting, finance, technology, pharmaceuticals, automotive and aerospace, with clients including PwC, McKinsey, BCG, HSBC, UBS and Mercedes-Benz. His own experience of overcoming cancer further reinforces the practical value of the strategies he teaches.
A bestselling author, James wrote ‘Regenerative Performance’, introducing a framework now adopted by global organisations and elite teams seeking long term, sustainable excellence. He has delivered keynote presentations in more than 35 countries to audiences of over 8,000 people, including appearances at three World Economic Forum Annual Meetings in Davos, the Nordic Business Forum alongside Barack Obama and the Global Leadership Summit. His exceptional contribution to science has also been recognised through the award of a United States O-1A visa for individuals with extraordinary ability in the sciences.
As an AI speaker, James stands apart by focusing on the critical relationship between artificial intelligence and human performance. Rather than viewing AI as simply another technology, he demonstrates how leaders can combine intelligent systems with better thinking, clearer decision making and healthier ways of working. Blending rigorous science, engaging storytelling, humour and even live brain monitoring demonstrations, James gives audiences practical frameworks for thriving in an AI driven future. Delegates leave with actionable strategies to improve focus, resilience and performance, ensuring both people and technology operate at their full potential.
Dr James Hewitt is regularly booked to engage audiences at events, read their latest feedback below:
“We were looking for an inspiring speaker who could share new insights and a new perspective. What we didn’t expect was a total experience. From the moment James stepped onto the stage to his closing remarks, the audience was gripped. James is able to combine elements of his work in sports, science, and the corporate world to provide an engaging presentation.”
“James received really high customer evaluations. He empowered the audience with takeaways that are easily put into practice. The message was all science-backed, and the presentation was exciting. On top of that, James was super nice and easy to work with.”
“James’ talk was the perfect mix between leadership, motivation and technology. It was entertaining and relevant at the same time. Our team loved the practical take-aways that were dropped into the story and some of them will definitely help to boost our performance. I would definitely recommend James for any corporate event.”
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