Greg Nieuwenhuys

Senior Partner at Generative AI & Chairman of Mammut Sports Group

  • Former CEO at Cotswold Outdoor
  • Former CEO of Snow+Rock
  • Former CEO of Bever
  • Has educated more than 1,500 people, making the complex topic of AI actionable and relevant

When Greg Nieuwenhuys is booked for events, they are known to discuss the following speaking topics:

Digital Innovation
Generative AI
Leadership
Business Strategy
Ultra-Endurance

Greg Nieuwenhuys is a dynamic keynote speaker renowned for his ability to blend corporate wisdom with personal passion, delivering compelling presentations that resonate with diverse audiences. With a rich career spanning over 15 years in the sports and outdoor retail industries, Greg’s deep expertise encompasses transformational leadership, digital innovation, and generative artificial intelligence (AI). His presentations are not only informative but also inspiring, drawing from his extensive professional experience and his personal feats in endurance sports and outdoor adventures.

Currently, Greg serves as the Chairman of Mammut Sports Group, a leading Swiss mountain brand, and Wattbike, a prominent UK fitness brand. Both companies are private equity-owned, and Greg’s leadership has been pivotal in steering them towards sustained growth and innovation. His previous roles include CEO positions at Cotswold Outdoor, Snow+Rock, and Bever, where he spearheaded digital transformation and omnichannel strategies, significantly enhancing these brands’ market presence. Beyond his corporate achievements, Greg is also a Senior Partner at Generative AI Strategy, where he leverages his vast knowledge of generative AI to help businesses integrate this transformative technology. Greg and his team have worked with over 100 B2C and B2B companies and have educated more than 1,500 people, making the complex topic of AI actionable and relevant.

As a speaker, Greg is highly sought after for his engaging approach, which merges his extensive experience in consumer brands, private equity, and AI with his passion for endurance sports. His presentations often cover topics such as digital transformation, AI’s societal impact, transformational leadership, business strategy, and ultra-endurance challenges. Greg’s ability to connect AI strategy with practical execution helps organisations navigate the rapidly changing digital landscape. He brings a unique perspective, enriched by his achievements, including skiing down the world’s sixth-highest peak and completing the gruelling Ultra-Trail du Mont-Blanc (UTMB) race, a testament to his resilience and determination both in and out of the boardroom.

What sets Greg apart as a keynote speaker is his personal touch, offering profound lessons on what truly matters in life and how to manage time and energy effectively. His talks provide actionable insights on reaching peaks of success while maintaining a balanced and purposeful life, resonating deeply with audiences who are keen to embrace both professional excellence and personal fulfilment.

If you are looking to inspire your audience with a blend of corporate acumen, digital foresight, and a passion for adventure, Greg Nieuwenhuys is the ideal choice. His talks leave a lasting impact, equipping listeners with the tools and mindset needed to navigate the future of business in the digital age. Hire Greg today!

To enquire about Greg Nieuwenhuys for your event or corporate function, simply contact us via agent@ai-speakers-agency.com or call a booking agent on 0207 1010 553.