Orlando Machado is an influential voice in artificial intelligence and data strategy, currently serving as the Chief Data Officer at The LEGO Group. In this role, Orlando spearheads AI initiatives and data governance, shaping LEGO’s global approach to data science. With a reputation for translating complex AI concepts into actionable strategies, he is a sought-after speaker, known for sharing insights on leveraging data to drive business transformation. As an industry leader, he brings a unique combination of technical expertise and visionary leadership, making him an authority on AI’s role in business innovation.
Orlando’s journey in data science began in analytics roles across prominent organisations, including the BBC and the University of Leicester. He steadily advanced to become Head of Analytics at WPP, where he honed his skills in data-driven marketing strategies. Orlando’s tenure at MoneySuperMarket as Chief Data Scientist marked a turning point, where he built an innovative data science and customer insight team from the ground up. These foundational roles set the stage for his appointment as Group Chief Data Scientist at Aviva, where he managed AI-led strategies on a global scale, earning him recognition as a data-driven visionary.
In his recent work at LEGO, Orlando leads the Centre of Excellence for Data Science and AI, pioneering cutting-edge technologies that blend AI with customer engagement strategies. His additional roles, such as Non-Executive Director at the University of Cambridge and Advisory Board Member for the CXO Data Summit, underscore his commitment to advancing AI across sectors. He also collaborates with Electrify Video Partners as a Senior Advisor, guiding data strategies in the emerging creator economy.
Orlando Machado’s comprehensive experience and understanding of AI development and application make him a sought-after keynote speaker. When hired to speak on AI, he receives an average official client rating of 9.2/10 for his insightful and engaging presentations that illuminate AI’s role in business transformation. When looking to hire a revered expert on data, analytical data in business, data ethics, AI and the future, hire Orlando Machado today.
Orlando Machado is regularly booked to engage audiences at events, read their latest feedback below:
“The session went well this morning, Orlando had a slide deck and was very engaging and humourous, so very enjoyable! He has a great talent for making things easy to understand and digestible in what is a complex topic!”
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