Peter Hinssen

Leading Entrepreneur, Founder of nexxworks & Bestselling Author of 'The Uncertianty Principle'

  • LinkedIn Top Voice
  • Former Entrepreneur in Residence at McKinsey & Company
  • Founder of Across & e-COM
  • Author of 6 Bestselling Books

Discover Peter Hinssen’s biography of published work below.

The Uncertainty Principle
The Uncertainty Principle
The Phoenix and The Unicorn
The Phoenix and The Unicorn
The Day After Tomorrow
The Day After Tomorrow
The Network Always Wins
The Network Always Wins
The New Normal
The New Normal
Business/IT Fusion
Business/IT Fusion

When Peter Hinssen is booked for events, they are known to discuss the following speaking topics:

The Uncertainty Principle – about finding opportunity as a leader in uncertain times, what I like to call the Never Normal.
The Era of Augmented Intelligence – in which I demystify AI in order to provide a profound and nuanced story of both its challenges and its immense potential.
The Phoenix and the Unicorn – about companies like Walmart, Microsoft and Ping An that are able to rethink themselves in cycles.

Peter Hinssen is a globally recognised entrepreneur, bestselling author, technology expert and keynote speaker specialising in innovation, leadership and digital transformation. A LinkedIn Top Voice, serial entrepreneur, investor and trusted board adviser, Peter helps organisations understand how emerging technologies, including artificial intelligence, are reshaping business. Having delivered more than 1,500 keynotes worldwide, he is known for challenging leaders to look beyond immediate disruption and prepare for what he calls the Day After Tomorrow. His optimistic approach encourages organisations to turn uncertainty and technological change into opportunities for reinvention and long term growth.

Peter graduated from Ghent University with a Master’s degree in Computer Science and Electronics before beginning his career as a Research Engineer at Alcatel. He founded e-COM in 1995, which was later acquired by Alcatel-Lucent, before becoming Chairman of Streamcase, subsequently acquired by Belgacom. He also chaired technology company Porthus, which was listed on the stock exchange before being acquired by Descartes. Peter later served as an Entrepreneur in Residence at McKinsey & Company and founded Across, where he was CEO until 2021. Today, he is Co-Founder and Partner of nexxworks, an investor in start-ups and scale-ups, and holds several advisory and academic positions.

Alongside his entrepreneurial career, Peter has established himself as an influential business author. He has written six bestselling books, beginning with Business/IT Fusion in 2008 and followed by The New Normal, The Network Always Wins, The Day After Tomorrow and The Phoenix and The Unicorn. His latest book, The Uncertainty Principle, published in 2025, explores how leaders can identify opportunities amid disruption, volatility and uncertainty. Peter has also served as a Visiting Lecturer at London Business School and an Industry Fellow at MIT, alongside board and advisory appointments spanning technology, media, investment and innovation.

Peter is hired as a speaker for his ability to make technological disruption relevant to the strategic decisions leaders face today. Across international keynote presentations, he has addressed audiences from Fortune 1000 companies and organisations including Google, Apple, Microsoft, Amazon, L’Oréal, LVMH, BMW, Bloomberg, PepsiCo, HSBC, Sanofi and SWIFT. Combining decades of entrepreneurial experience with insights into AI, innovation and organisational transformation, Peter provides senior audiences with practical frameworks for navigating uncertainty, reinventing established businesses and preparing for the opportunities created by the next wave of technological change.

Official Testimonials

Peter Hinssen is regularly booked to engage audiences at events, read their latest feedback below:

“Peter Hinssen’s Never Normal keynote is a truly inspiring and thoughtful experience, designed to inspire organizations and their leaders about reinventing themselves like phoenixes. Peter’s energy and charisma engaged our HR community to understand how much our departments and functions are living through a moment of truth, in which we’ll need to help initiate and lead the necessary transformations that will allow us to thrive in the Never Normal age of constant change.”

Pascal, Director Executive Development, LVMH

“Our global team got together face to face for the 1st time after 18 months of remote work. We wanted to kick off our team retreat with an energizing, future and value focused, thought and action provoking speaker. Peter brought exactly this… with a triple bonus that made his intervention deeply memorable: humor, genuine interest in our work, and immediately actionable advice.”

Jan, Global Patiend Experience Lead, Digital Healthcare, Sanofi

“Once more, Peter offers a refreshing perspective and insight from the external landscape. With his profound understanding of technology, he excels as a speaker in bridging the realms of business and technology seamlessly. His keynote left my team thoroughly energized, captivated by his rhythm, conceptual clarity, and visionary outlook. Attending Peter’s presentations annually has become indispensable!”

Gabriele, Head of Global Accounts Sales, HP

“Peter Hinssen is a brilliant thinker and speaker who knows how to capture the current paradigm shifts like no other and articulates them with both depth and humor. Listening to him is like engaging in an immersive experience that turns you upside down and helps you remain wired to this definitely “Never Normal” environment.”

Anne, Prospective & New Concepts VP, Danone

“Peter is a fantastic speaker! His presentations are rich in content, full of practical examples and delivered in such an authentic manner that they leave audiences inspired and ready for action!!”

Costas, Professor, London Business School

To enquire about Peter Hinssen for your event or corporate function, simply contact us via agent@ai-speakers-agency.com or call a booking agent on 0207 1010 553.