Sanjeevan Bala

Group Chief Data & AI Officer at ITV & Former Managing Director at eMpresto

  • Former Head of Planning and Analytics at Channel 4
  • Former Head of Insight at Clear Cell Group
  • Former Senior Client Service Director at dunnhumby
  • Former Senior Business Strategist at Event Zero
  • Named a Top 100 Global Innovator in Data & AI by Corinium Global Intelligence

When Sanjeevan Bala is booked for events, they are known to discuss the following speaking topics:

Applied Innovation
Developing and delivering offensive data strategies
Artificial Intelligence
Generative AI
Offensive growth strategies through applied Machine Learning
Fusing art and science (Amplified Creativity)

Sanjeevan Bala is a globally acclaimed visionary in the realm of AI strategy and data-driven business innovation and expansion. His illustrious career is punctuated by exceptional leadership, having helmed and nurtured award-winning teams at prestigious institutions, including Channel 4. Currently, Sanjeevan occupies the pivotal position of Group Chief Data & AI Officer at ITV. His accomplishments have been acknowledged with the prestigious Best Commercial Use of Data award at the British Media Awards, underscoring his position as a luminary in Big Data, AI, generative AI, and the art of innovation, as eloquently conveyed in his speaking engagements.

Sanjeevan’s educational journey commenced at the esteemed King’s College London, where he earned his BSc in Management and Computing, laying the foundation for his remarkable career. His professional voyage initiated as a Consultant at AT&T, followed by a stint as a Principal at PwC. Subsequently, he assumed the role of Senior Business Strategist at Event Zero. In 2002, Sanjeevan embarked on a transformative chapter as the Senior Client Service Director at dunnhumby, amassing invaluable expertise in data strategy for business expansion and innovation.

In 2006, Sanjeevan ascended to the position of Head of Insight at Clear Cell Group, subsequently elevating to Head of Customer Intelligence and Head of Business Development. His leadership prowess led him to the role of Managing Director at eMpresto, a subsidiary of Clear Cell Group, renowned for its prowess in driving community engagement and revenue through monetisation strategies. His tenure at Channel 4 as Head of Planning and Analytics, later evolving into Head of Data Science, was marked by accolades for constructing award-winning teams, including the esteemed recognition as the Most Influential Lead in Data & AI by DataIQ. Additionally, Sanjeevan was honoured with the Top 100 Global Innovator in Data & AI award by Corinium Global Intelligence.

Sanjeevan’s extensive global expertise spans diverse industries, and his influence extends to multiple boards, including Data IQ, DMA, Gartner, and CDAIO. He holds certification as an International Board Director and serves as an Independent NED on an FTSE board. Sanjeevan is celebrated for pioneering numerous ground-breaking commercial innovations on a global scale. His holistic approach to data strategy encompasses demystifying cultural nuances and driving cultural transformation to harness the power of data for precise innovation and expansion. Sanjeevan stands as a universally revered authority on AI, generative AI, growth strategies, data strategies, and innovation, making him an indispensable choice for your next engagement.

In October 2023 we sat down virtually with Sanjeevan Bala and discussed the benefits to companies of integrating data science and AI into their operations. Watch our Exclusive Interview with Sanjeevan Bala.

Official Testimonials

Sanjeevan Bala is regularly booked to engage audiences at events, read their latest feedback below:

“Entertaining and pragmatic, I learned so much and the parallels to my own company are incredible. The playbook and learnings were the most valuable.”

Keynote, CIO Institute

“The unique blend of art and science to amplify creativity gave me pointers to apply to my own company, media and entertainment companies innovate quickly and it’s great to learn from such a trailblazer.”

Keynote, British Computer Society

“Insightful and practical, I’ve heard the theory but this was a brilliant way to bring it all to life, excellent style, pace and entertaining.”

Keynote, Big Data London

To enquire about Sanjeevan Bala for your event or corporate function, simply contact us via or call a booking agent on 0207 1010 553.